Services

Growth and GTM, senior and hands-on.

I lead growth and go-to-market for healthtech and technical products. Positioning, channel strategy, and full-funnel execution, run by one senior operator instead of a scattered team.

Every engagement starts with the market, not the tactics. We lock who it is for and why it wins, then build the funnel that turns that into pipeline and revenue.

How I help

How I help teams grow

Advisory or hands-on. I plug in where healthtech and technical teams need momentum.

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Go-to-market strategy

Nail positioning, ICP, and the channel mix before you spend a dollar.

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Full-funnel growth

Acquisition, activation, and retention across paid, SEO, lifecycle, and PLG.

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Fractional growth leadership

Senior growth on your team without a full-time hire. Strategy plus shipping.

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Positioning and messaging

Turn complex, technical products into words that convert.

Selected results
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organic click growth at Greenspace
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B2B ARR driven at 4.5x ROAS
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users scaled 3x at Resemble AI
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CAC against $2,000+ LTV

  • “Fawad rebuilt our GTM from the ground up. Pipeline tripled in two quarters.”

    Dana Whitfield
    Founder, healthtech SaaS

  • “He thinks like a scientist and ships like an operator. That combination is rare.”

    Marcus Lindqvist
    VP Marketing, AI startup

  • “The clearest positioning work we have ever done. The whole team uses his canvas.”

    Priya Nair
    CEO, B2B platform
Contact

Let's talk growth

Book a call or send a note. I reply to everything.